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Case studies
LaserAway loyalty

A loyalty program built around what members actually value.

Talkable launched LaserLove Rewards for LaserAway, joining loyalty and referral in one omnichannel member experience.

Program results
2x
points value for paid members
$2,000+
member value available through the paid tier
2021
LaserLove Rewards launch year
2x
points value for paid members
$2,000+
member value available through the paid tier
2021
LaserLove Rewards launch year
01

The program

LaserAway needed a loyalty experience that could retain and engage customers online and in-store while making advocacy part of the member journey.

Talkable designed a tiered program with free and paid memberships. Paid members earn points twice as fast and can access more than $2,000 in value.

02

How it was shaped

Customer surveys and polls identified the services and perks high-value LaserAway customers cared about.

The team then built rewards around those preferences, introducing customers to adjacent services and making redemption feel relevant to their existing purchases.

03

Referral, built in

LaserLove Rewards includes a name-sharing referral campaign. Advocates can give friends a simpler way to access an offer, while the program keeps the referral experience connected to loyalty.

See what referrals can do for your brand.

Get a live demo, category benchmarks, and a plan that fits your program.

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